MultiChoice Nigeria has officially announced that the highly anticipated 10th season of Big Brother Naija (BBNaija) will premiere on July 26, 2025, with a double launch scheduled for July 26 and 27.
The organisers of the show, on Wednesday, revealed that this year’s winner will walk away with a record-breaking grand prize of N150 million, the highest cash reward in the show’s history since its inception in 2006.
Meanwhile, Popular media personality Ebuka Obi-Uchendu Who is also the host for the show said, “Big Brother Naija has featured 197 housemates across its nine seasons.
“The show has aired for 709 days in total, with a combined prize pool of N637 million awarded to winners so far,” he added.
For Season 10, the organisers reinstated physical auditions, which were held between May 16 and 18, following previous seasons’ virtual formats.