The milestone 10th season of BBNaija, with the theme “’10/10′”, premiered on Saturday as Ebuka Obi-Uchendu welcomed the first batch of housemates.
The reality show now has a vibrant cast of 29 housemates, eyeing a record ₦150million grand prize, an SUV and additional sponsored rewards.
Each contestant brought unique energy and strategy, hinting at looming rivalries, surprise alliances, and the high-stakes drama BBNaija fans eagerly anticipate.
The female housemates are: Zita, Doris, Isabella, Imisi, Sabrina, Ibifubara, Ayomide, Thelma Lawson, Joanna, Gigi Jasmine, Tracy, Big Soso, Ivatar, Sultana, and Dede.
The male contestants, bringing a mix of ambition, charm, and competitive spirit, are Mensan, Denari, Kayikunmi, Otega, Kuture, Koyin, Jason Jae, Victory, Rooboy, Kaybobo, Faith, Kola, Bright Morgan, and Danboskid.
Ebuka revealed that the ₦150 million prize won’t simply go to one winner. For the first time ever, housemates must earn the prize money weekly through various tasks and Big Brother’s challenges.
This ‘work and reward’ twist will shake up the game, keeping housemates alert and viewers fully engaged each week.
Only half of the housemates were introduced on Saturday; the rest will enter the house on Sunday during part two of the premiere.
Read also: BBNaija 2025: Season 10 winner to take home N150 Million – MultiChoice
